More Without Being Less

Posted by Michael Simkins on October 31, 2008

Quantity or quality? That’s a frequent dilemma. When you’re talking about dollars in your bank account, the first is nice. If you’re talking about how you choose to spend those dollars, quality quickly enters the equation. In truth, we usually want lots of what we want, and we want all of it to be of the highest quality.

When we launched TBLOGICAL in 2006, we opted to aim for quality rather than quantity. Our goal was to post one good piece per month, and we met that schedule most of the time. As for quality, we haven’t won a Nobel or Pulitzer, but when Education Week named Portical.org a “top pick” go-to site for educators, it specifically mentioned TBLOGICAL’s “thoughtful but infrequent posts on topics such as multitasking, personalized learning, and the iPhone.”

Having established a track record for “thoughtful” content, we want to increase frequency without diminishing quality. In fact, we’ve set a goal to double the number of posts per year with no reduction in quality. To accomplish this, we are enlisting all members of the TICAL Leadership Cadre¬†as contributors to TBLOGICAL.

Starting in November, you can look forward to at least two articles per month. Each post will represent the unique perspective of a different cadre member. Yours truly will serve as editor, and I’ll continue to contribute original pieces as well.

Another change is that we are inviting you to add your comments to the blog. To avoid spam and inappropriate intrusions, we will moderate comments before they go live, but we are committed to reviewing comments on a daily basis.

We hope these changes to TBLOGICAL will make it even more valuable for you. Let us know what you think!

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Michael Simkins

Michael Simkins is Consulting Director of TICAL — the Technology Information Center for Administrative Leadership. Prior to that he was director of the Challenge 2000 Multimedia Project and also served as COO of Joint Venture: Silicon Valley Network. He was an elementary schoolteacher for 17 years and an elementary principal for 9 years. He grew up in Manhattan Beach, California, when it was still a “sleepy beach town.”

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